Work is now complete on the improvements to Ayr town centre with direct access to River Street re-established and new signage pointing visitors to car parks within the town.
Back in September, South Ayrshire Council took the decision to reopen direct access to River Street from Main Street. This decision was taken to improve access to this part of the town and to encourage people to park in the River Street area.
The Ayrshire Roads Alliance held a consultation locally regarding the proposed changes; changed the local traffic road orders to allow River Street to re-open and designed a new junction between Main Street and River Street.
South Ayrshire Council also took the decision to upgrade directional signage to town centre car parks at the same time. During the development of the Ayr town centre traffic model, a recurring comment throughout the consultation was drivers experienced difficulty locating car parks from the inner ring road.
Councillor John McDowall, Sustainability and Environment Portfolio Holder at South Ayrshire Council said: "A new strategy has been developed for car park signage. It became clear from the consultation process that motorists found it difficult to locate our car parks. A decision has now been taken to create three distinct groupings – Town Centre North, Town Centre West and Town Centre South. New signs have been erected and redundant signage has been removed so as we head into the Christmas shopping period drivers will have ample parking options.
"The Alliance has worked very hard on this project and despite some seriously challenging weather the project has been completed in time for the Christmas rush."